Wednesday, November 12, 2014

Army Production premieres 'iSoldier' newscast

WASHINGTON (Army News Service, Nov. 10, 2014) -- Soldiers at Defense Media Activity-Army Broadcasting recently premiered the new iSoldier newscast, a new multi-media program aimed at younger Soldiers.

The newscast from Army Broadcasting at Fort Meade, Maryland, is a weekly two-minute Internet-based program showcasing the most current Army information from around the world.

It is "fun, hip and informational," said Michael Burnette, chief of Army Broadcasting.

The inaugural program on Friday, featured 1st Lt. Alonzo Cushing posthumously receiving the Medal of Honor for his heroism at Gettysburg; the selection of the next sergeant major of the Army, Command Sgt. Maj. Daniel A. Dailey; and Soldiers with the 902nd Engineer Company building an Ebola treatment unit in Liberia.

Burnette said iSoldier will showcase important Army messages, but in a way that is "younger, hipper and more relevant" to Soldiers.

"We've even branded it 'for Soldiers by Soldiers,'" he said. "We want this to be some immediate information that they can use and their family members can use to know what is going on with the Army around the world."

Producers of the show will be looking for feedback so they can create the most engaging product, Burnette said.

"It's still the important messages that the Army wants to get out, but we're trying to put it out in an entertaining and informative way and it's short and sweet, more of a headline-news fashion to where they can consume it on their media device or online," he said.

The new iSoldier program can be found online at www.youtube.com/TheSoldiersMag. The show can also be seen on American Forces Network channels overseas.

The newly redesigned Army News Service webpage, at www.army.mil/ARNEWS, will also post iSoldier. The page, launched Friday, features more imagery as well as an embedded video player. The ARNEWS page continues to highlight Army program and policy news originating within Headquarters Department of the Army.

 http://www.army.mil/article/137973/Army_Production_premieres__iSoldier__newscast/

 By Lisa Ferdinando, ARNEWS

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